Polifresh utilizes technology, data analytics, and artificial intelligence to make legislative policy more easily comprehensible.

Polifresh aims to allow more participation in policy and how it affects people

The problem:

Have you ever read a new law or policy? I have. The complex vocabulary and terms used in the law and policy made it difficult for me to understand.

An example of a recent bill it is a 274 page document

Research is understanding human psychology

Emotions
Biases
Beliefs
Triggers
Objections
Desires
Problems

Before conducting research, I engage in the process of planning and designing the study. This is often the time to delve deep and create a hypotheses to test.

Preliminary Research

Conduct Q&A sessions with subject-matter experts in policy.
Conduct desk research.

Knowledge Mapping

Conduct stakeholder interviews.
Perform guerilla research.
Consult subject-matter experts.
Hold a knowledge mapping session with key stakeholders.

Research Plan and Execution

Recruit target users and conduct one-on-one and focus group interviews.
Conduct Q&A sessions with subject-matter experts in policy.
Conduct desk research.
Conduct additional Q&A sessions and desk research with policy subject-matter experts.

Participants recruitment is the most complex part of user research. The ability to recruit a diverse and balance set of participants will determine the quality of the research.

💡 I designed a mixed-method study focused on a market consisting of five user types, ranging from college students to political analysts on Capitol Hill.

150 College students

32 Journalists

24 Active Politician

79 The Average Joe

56 Policy Analyst and Lawyers

Key insights derived from analysis

Average political users appreciate the effort of the platform but prefer the news
Data suggest 3/4 poli-tech professionals users found the product useful in their day to day work
Polifresh use can span to HR Dept in small and large tech companies

"This is badly needed in our municipalities, it's hard for our citizens to participate in our cities growth" - Participants